Hashtags are the easiest way to get your instagram account found. A little disclaimer though, your instagram bio has a limit of 150 words – but with a little creativity, you still can very much add in all those details in there. And yes, I did say that you shouldn’t use the same hashtags on all your posts earlier. If you’ve experimented with hashtags for a while, you may have come across one of those Instagram hashtag generators online that give you hashtag suggestions.
Plus, when you post too much, the quality of your posts will start to suffer, and your team will burn out. Influencers, even those who don’t have massive audiences, build their followers over a long period of time and develop trust with them. When you collaborate with a micro-influencer on social media, you get immediate access to their audience. And when a trusted voice vouches for you, your brand gains more authority in your industry. With the right strategy, Instagram can be one of the most powerful tools in your marketing arsenal. Follow these steps to establish your brand on the social media platform.
If your goal is to get sales, giveaways won’t necessarily help you get more of them. But if you’re only looking to get Instagram followers fast, this strategy can work quite well. We once worked with an influencer who gave us a shoutout and the result was 2,000 non active Instagram followers on our account. Read more about buy instagram followers here. Instagram website on your desktop, go to your page, click the post, click the ‘…’ icon and click Embed.
The number of active users of Instagram is huge, engaged, and growing. In 2021, there were 1.21 billion active Instagram users, comprising 28% of all internet users worldwide. The same source predicts that, by 2025, over 31% of all internet users (1.44 billion) will be active on Instagram. Some sources place the number of engaged users at 2 billion making this platform an even bigger opportunity for your brand. With this number of eyeballs, it’s no wonder that companies around the globe consider Instagram a great tool for reaching prospective buyers, especially younger consumers. Today, we’ll focus on developing a winning Instagram strategy to help you capture your share of this growing marketplace.
If someone embeds your Instagram posts in their blog, you’re exposed to a whole new audience of potential followers. Will Tang of Going Awesome Places posts great photos with detailed captions that tell the story behind the shot. His Insta bio calls him a “creator of ridiculously detailed itineraries and guides.” That means this caption approach is very on-brand. Instagram is a visual social media platform, but great Instagram captions help you get more reach and engagement. As we previously mentioned, many brands incorporate user-generated content to connect with users, collaborate on content and promote one another’s Instagram.
Engage with influencers and don’t jump straight to asking about collaborations. Comment on their content or ask a few questions that are related to your industry. Use BuzzSumo to find your industry leaders and follow them.
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This is one of my favorite Instagram Marketing tactics because it’s a free and an organic way to grow your followers on Instagram. Smart.bio is the perfect tool for Instagram bloggers and allows you to promote your blog post on Instagram and snag traffic to your website. That’s because the place you should really be spending most of your time when planning Instagram content is your caption. While your image or video snags attention, it’s often the caption that your followers relate to, emotionally invest in and is ultimately what drives them to your website. It’s so true if people over post on my instagram and facebook I stop following them.
Maybe you know about social media posting, but I’m not liking the blog posts. To build your brand’s Instagram authority, identify relevant influencers for potential partnerships. They can talk about your company with their followers and increase brand awareness.
Once we recognize these as the five forces driving people to share, we can utilize them to create Instagram content more likely to be shared and passed along. Neal Schaffer is an authority on helping innovative businesses digitally transform their sales and marketing. Founder of the digital marketing consultancy PDCA Social, Neal currently serves as a Fractional CMO to several companies. He also teaches at Rutgers Business School and the Irish Management Institute. Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has spoken on four continents in more than a dozen countries.
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